About Us

Scripting the next great chapter in the seafood business

With one of the world’s largest coastlines, Indonesia is naturally blessed with rich diversity of marine & inland water resources that has led to thriving fisheries & booming aquaculture businesses including “PT Anugrah Samudra Biru”. With more than 17 years in the highly competitive field of seafood export, Anugrah Samudra Biru has kept abreast of the latest technology and utilizes the best brains in the industry.

From catch to destination, we apply stringent quality norms that meet international standards, utilize the most sophisticated logistics & transport and put in place ethical marketing practices. The knowledge thus gleaned has enabled us to provide quality seafood that have made strong inroads overseas. It has built for us long term relationships with industry leaders and retailers. We utilize these unique partnerships to keep our processes and knowledge at the highest level across all paradigms.

Our Vision : 

To be the most sought after Conglomerate among Customers and Employees.

Our Mission : 

We will maintain Leadership in producing the Best Quality Seafood at our facilities located close to the Raw Material resources and work towards being the Best in respect of Quality, striving for Market excellence and Leadership in all our Business Ventures. We are committed to build Strong Business Relationships through the core values of Honesty, Integrity, Customer Satisfaction and Care for our Employees & the Society in our endeavor to attain reasonable returns for the stake holders.

Certification : 

We strive to be the most trusted seafood source for quality and sustainability through state-of-the-art technology and strict monitoring for safety and hygiene. This has resulted in the desired accreditations from select global food health, safety and sustainability organizations.


PROCESSING & QUALITY CONTROL

Processing :

With state-of-the-art factories, strategically located in close proximity to major landing centres, we are able to process the material in the shortest possible time thereby maintaining freshness. It has helped us develop a raw material supply chain unrivaled anywhere else in the industry.

Output per Months – At full capacity in the factories – 250 tons of Frozen Fish and Squid per Months.

Quality : 

At our in-house laboratories, an experienced team of quality personnel ensure only seafood that clear stringent quality, flavor and freshness standards pass through the doors of our factories to designated regions. Apart from strict adherence to HACCP, HALAL certifications and National norms we also ensure that they are packed in accordance with customer specifications.

Social responsibility :

At Anugrah Samudra Biru, we lend a hand to society, ensure enriching relationships through employee engagement and maintain the environment thus creating a better world that benefits all.

Stringent compliance with the latest global norms for social responsibility has ensured Anugrah Samudra Biru fulfilled the social audit assessments conducted by renowned international retail chains.

Environmental Concerns :

Growth through sustainability and Environmental balance

Anugrah Samudra Biru has always been an environmentally concerned organization. From planning to production to sourcing of fresh catch we have undertaken measures for better sustainability. We avoid fishing during spawning periods and keep away from protected marine areas. We ensure non-destructive fishing methods and limit by-catch. We minimize wastage and recycle as much as possible of water and materials.